Niche Marketing

Targeting a specific, narrowly defined audience segment.

Description

Niche Marketing focuses on addressing the unique needs and preferences of a specialised audience. By tailoring messages, products, or services to a distinct group, businesses can build strong relationships and establish themselves as experts in their field. This strategy is highly effective for fostering loyalty, reducing competition, and creating a strong brand identity within a specific market segment.

Organic Search

Unpaid search engine results based on relevance and quality.

Conversational AI

Chatbots and voice assistants that simulate human-like interactions.

Storyboarding

Sketching a sequence of visuals to plan a video or animation.